Invest in Africa Now! reported that its portfolio of curated investment opportunities in Africa has grown rapidly. This augurs well for the success of its equity platform that seeks to connect investors and project owners in Africa.

Today, the portfolio of projects includes medium-size tickets of up to €10 million but also smaller ones. The focus is on startups and early-stage SMEs. Invest in Africa Now! is mandated by project owners to target world-class investors. The equity platform features seed capital for the development of a port, real estate powered by mini-grids with potential investments in spin-offs, mobile card payment, a fund management company in agri-business, and more.

Invest in Africa Now! uses the tricks of the trade to successfully target investors and get listed project owners in front of the right investors. This requires in particular a good understanding of investors’ overall style and approaches to investing, as well as the complex set of factors and metrics used. Invest in Africa Now! follows a stepwise investor targeting strategy that is inspired by experience and research. While attending conferences is a big part of this strategy, it has chosen to get involved in the event organisation itself.

Regarding event organisation, Invest in Africa Now! is partnering with ATIGS 2018 in Washington DC and eLearning Africa in Kigali. For next year, it plans to hold a Business and Security Conference in Kigali and a European-African Business & Investment Summit in Brussels. Besides, it is partnering with organisers of smaller events. Noteworthy it has entered into a strategic partnership with Euronews and Africanews and is offering various TV and digital advertising packages.

Invest in Africa Now! has also just submitted an application to CAPRIA for the creation of own €20 million fund aimed at co-investment in selected curated opportunities.

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